Bellingham outdoor company lands sponsor deal with national radio show

McNett, a Bellingham-based outdoor products maker, is sponsoring the award-winning radio show and podcast “The Revolution with Jim & Trav,” which promotes outdoor activities such as hunting and fishing.

“The Revolution with Jim & Trav” airs on more than 405 radio and cable stations in the U.S., as well as the American Forces Radio Network. Its audience is projected to be close to 6 million people.

“Sponsoring ‘The Revolution with Jim & Trav’ was a natural fit for McNett,” said Cheriss Faiola, McNett’s community development specialist, in a press release. “We’ve been working side by side with the top outdoor gear, outerwear and footwear makers for the last 30 years and have the inside knowledge to help outdoor enthusiasts properly care for their gear and themselves outdoors.”

The company plans to use its sponsorship to promote products and prize packages from each of its brands depending on which outdoor activities are relevant to a specific season. McNett’s brands include Gear Air, Outgo, Aquamira and Camo Form.

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