For 10 years, Bellingham Traverse, a multi-sport race celebrating the life cycle of salmon, has raised more than $100,000 for nonprofit organizations.
After evaluating the race’s fundraising model, organizers announced that proceeds raised during the 2012 Bellingham Traverse will be given to one organization instead of a group of organizations, as has been the tradition for the past decade.
This year, Kulshan Community Land Trust, a nonprofit that acquires and holds land for community benefit, will receive the proceeds.
“We have been paying attention to how our participants have been behaving over the past with regards to fundraising and how they also respond to the prizes that have been given out,” said Todd Elsworth, director of Bellingham Traverse, in a press release. “While a noble effort to encourage the fundraising for others, it was not a message that resounded loud enough.”
The 2012 Bellingham Traverse takes place on Saturday, Sept. 15.